The Product

By admin on Aug 31, 2016 in Marketing , Music - 1 Comment

Until just recently, I felt like none of my music had that “quality” I was looking for. I guess it was just a matter of the more time I spent, the more I figured out different things I liked. It’s a great feeling for sure, but even still, I wonder how it matches up with the big dogs in the industry.

So I did some research, and will give you something more complete HERE,

But for now, here are some quick tips and things to think about when releasing your music to the public.

Your product has to be at least 80% as good as the people you are trying to emulate or the competitors in your market.

This comes from years of purposeful practice.

It’s a popularized idea that it takes 10,000 hours to be “great” at something. If we take 80% of that, it equals 8,000 hours.

At a very doable 2 hours a day, every day, of purposeful practice, it would take 571 weeks, or almost 11 years to go to the top percentile from scratch.

Spending more time each day will give you faster results.

At 5 hours a day, it would take 4.4 years…

Is It Comparable?

If you’re like most of us, and haven’t logged a bunch of hours tracking the time we’ve spent on our craft, here’s another way to compare “quality”…

Create a playlist of some of your most respected tracks that are in the market you are in. Then, mix in your tracks in-between all of them to get a rough idea on how seamlessly it transitions.

Is there a noticeable dip in quality?

Do you think people would notice your track?

When to Release

For ALL your releases, they should have a comparable quality to them.

I know it can be hard to sit on great track, but if you are able to step away from the song for a day, a week, a month, you get a better objective opinion about your songs.

One tip is to create a folder for all the songs you make and then periodically refer back each week. Weed out the tracks that you don’t like anymore to a different folder.

For all the songs that stand the test of a month or two, you will have a good handle on what sticks with you, and is good enough to release in your opinion.

Small Sample Size

At that point you should still get a close circle of associates and friends to listen to your track before posting.

This will give you a small sample size of how you hope it will be received on a larger scale.


First impressions are important, keep quality control high.


Special Note: Your SoundCloud and YouTube Links are the front lines of making an impression. They should be kept clean and up to date with your best product.

P.S. If you’re looking for a more complete guide on “Getting More Raving Fans”, SIGN UP HERE so I can send it directly to you as soon as it’s released!


Comment below how long it usually takes you before you release a song!


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